Lists are fun. It’s amusing to assemble things in a purely subjective fashion and show that assemblage to other people so they can say “WRONG BOO HISS!” and call you an idiot. I love that.

Anyway, Hype Machine has analyzed 863 “key” music blogs to find out which artists are officially endorsed by Pitchfork being talked about in a purely organic fashion around the web:

1. Grimes
2. Lana Del Rey
3. Miike Snow
4. Beach House
5. Sleigh Bells
6. SBTRKT
7. Lower Dens
8. Bear In Heaven
9. Santigold
10. Gotye
11. Azealia Banks
12. The Walkmen
13. Frankie Rose
14. Tanlines
15. M83
16. La Sera
17. Purity Ring
18. Andrew Brid
19. Diplo
20. The Shins
21. Father John Misty
22. Chromatics
23. Alabama Shakes
24. Sharon Van Etten
25. Twin Shadow

How many have you talked about today? Compare that total to your “most played” iTunes list and reflect on any apparent discrepancies. [Via BBC]

P.S. WHERE THE FUCK IS DANNY BROWN?! Wrong boo hiss.

P.P.S. Ha ha. Gotye. He’s the real hype machine.