It's that time of year again: Torontonians with wasp allergies flutter about the streets narrowly escaping their deaths, night-heat lifts and leaves the cruel stench of autumn in its stead, puddles of saline pool on the streets of Yorkville and the spy camera industry suddenly makes a comeback. TIFF has arrived.

Now, in year two of festival life, the controversial TIFF Bell Lightbox seems to be settling into its projected (de)centrality. Still, the ubiquitous TIFF buzz is spread evenly from Bloor St. to Front St. leaving TIFF-goers who don't know the difference between Annie Hall and Orphan Annie, or think that  that Cary Grant is a name for a sophisticated martini, slightly confused.

In other words: Where are the parties at? Where are the stars staying? And where does one catch a glimpse of Salma Hayek's rear (screen projection)? I turned to Natasha Koifman, president of NKPR, and survivor of many years of TIFF festivities, to answer these burning questions. 

"I think all the 'working of TIFF' is staying downtown; all the press conferences have officially moved this year, whereas last year some of them stayed uptown," says the PR veteran. "All the junkets are at the Intercontinental on Front St."

Still, Koifman maintains that the stars are creatures of habit: "I think talent will stay where they are comfortable, in the Yorkville area." 

And some of the festival hot tickets are holding their ground.

"InStyle is still doing their event at the Windsor Arms," says Koifman. "And a lot of the dinners will be held around Bloor at places like La Société  because it's so new."

But most TIFF party-planners have embraced the new grounds.

"I think most things will be held downtown," she explains. "The SOHO House is popping up at 11 Duncan Street, the Artists for Peace and Justice party is being held in Ame's former space on Mercer, and Nikki Beach has moved from the Park Hyatt to the Lightbox Terrace, so there will definitely be glimpses of stars everywhere."

As far as Ms. Koifman is concerned the spread throughout the city will only serve to strengthen the festival's positive effects on Toronto.

"You want to feel the festival everywhere in the city," she offers. "I'm glad that the we'll sense the action in Yorkville and Bloor but also in the heart of downtown."

Good news: The decentralization of TIFF has not left stargazers blindly searching their way through the thick Toronto smog, the celebs will still be in plain view — cooed at on Cumberland, mugging on Mercer and cocktailing on King Street. Let the fun begin.